CBS taking a page from Amazon and Netflix
Commercials. No Commercials. That’s the headline of this article. It’s what’s below the headline that caught our attention, where it refers to CBS coming out with original series programming, including what appears to be a brand new Star Trek.
Taking a page out of the Amazon (AMZN) and Netflix (NFLX) playbook, CBS is embracing a future of its programming that might not be broadcast-only, and the Star Trek franchise is a perfect platform for taking its All Access service to the next level in terms of participation. Announced last November, the new deep space “The new series will blast off with a special preview broadcast of the premiere episode on the CBS Television Network, and the premiere episode and all subsequent first-run episodes will then be available exclusively in the United States on CBS All Access.”
CBS All Access’s on-demand programming includes more than 7,500 episodes from shows like “Blue Bloods,” “Madam Secretary,” and “The Odd Couple,” as well as late-night and news content. CBS All Access’s upcoming original series, including an installment in the “Star Trek” franchise, will also be available through the commercial-free plan.
