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Cloud Accounting Company BlackLine – Candidate for our Asset  Lite Investing Theme? 

While we tend to shy away from initial public offerings themselves, with customers that include Coca-Cola, Under Armour and Costco now that Cloud accounting software company BlackLine is public, we’ll keep our eyes on it as a contender for our Asset-Lite investing theme and for our Thematic Index.

Blackline, a Los Angeles-based accounting software company, debuted in the U.S. markets Friday. After pricing at $17 per share, the stock closed at $23.70.In what has been a slow year for tech IPOs, Blackline decided to go public right now because it’s “part of a longer term plan to raise awareness for what we do,” said CEO Therese Tucker. She said the IPO, which raised $146 million, will also be used to pay off debts.

With clients like Coca-Cola, Under Armour and Costco, Blackline provides cloud services that automate accounting processes. Their software integrates with NetSuite, Oracle, SAP and Workday.

Source: Blackline surges 40% in software IPO | TechCrunch

About the Author

Chris Versace, Chief Investment Officer
I'm the Chief Investment Officer of Tematica Research and editor of Tematica Investing newsletter. All of that capitalizes on my near 20 years in the investment industry, nearly all of it breaking down industries and recommending stocks. In that time, I've been ranked an All Star Analyst by Zacks Investment Research and my efforts in analyzing industries, companies and equities have been recognized by both Institutional Investor and Thomson Reuters’ StarMine Monitor. In my travels, I've covered cyclicals, tech and more, which gives me a different vantage point, one that uses not only an ecosystem or food chain perspective, but one that also examines demographics, economics, psychographics and more when formulating my investment views. The question I most often get is "Are you related to…."

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