Comcast Giving Its Customers the Scissors to Cut the Cord

Would you consider getting a cable-replacement TV service from a cable company? If so, Comcast has a proposal for you.The company says it is rolling out an internet-based streaming video service, called Instant TV, this fall. The service will join other streaming video services from pay TV providers, including Dish’s Sling TV and DirecTV Now from AT&T. These services aim to deliver conventional cable TV channels, unlike services such as Netflix that offer individual movies and series.The new Comcast service has already been tested in two markets, Boston and Chicago, where it was called Stream TV. The service will only be available in locations where Comcast already has a footprint. One target is the millennial audience, which may be looking for alternatives to conventional pay TV, according to the company

Read Full Article: Comcast to Launch ‘Instant TV’ Streaming Service This Fall – Consumerist

 

Content is King.  That’s the reality of today’s digital world, and the reason why we’ve broken our Content is King investment theme out from the Connected Society.  Same is true for the Cashless Consumption theme.

Can one survive without the other?  Probably not. But the dynamics of the content business are such that they reach across more platforms than just the internet.  Disney is a great example of this reality as it pushes content across platforms — from movies, to amusement parks, to apps and back.

 

 

About the Author

Chris Broussard
I'm the Co-Founder and President of Tematica Research and editor of Thematic Signals, which aims to uncover confirming data points and items to watch for our list of investing themes. Whether its a news item, video clip, or company commentary, we've included this full list of items literally "ripped from the headlines." I have been involved in financial services marketing and publishing for over 20 years – having held senior level positions with financial publishers, financial services corporations and providing marketing support and consulting services to financial institutions and independent financial advisors. My background in digital marketing, financial services and consumer research provides me with a unique perspective on how to uncover the underlying proof points that are driving the themes our Chief Investment Officer Chris Versace utilizes in our various Tematica publications.

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