Category Archives: Content is King

Businesses flock to Instagram

The adoption of social media by companies to reach customers, share its wares, drive revenues and build its brands continues. Amid the battle between Facebook and LinkedIn, we are seeing businesses embrace Instagram, in some cases as its only web presence, to reach customers. Even as we peruse Instagram, we are seeing more companies have […]

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A Content is King primer on the developing world of e-sports

A Content is King primer on the developing world of e-sports

E-sports has a growing fandom that is garnering corporate endorsement deals and seeing competitive leagues debut. Today we share an overview of this aspect of our Content is King investing theme.

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Nielsen to measure Connected Society streaming content, viewers

Nielsen to measure Connected Society streaming content, viewers

Given the growing number of cord-cutters in the U.S. as more shift from broadcast TV to a variety of streaming services, Nielsen (NLSN) is pivoting its business model to ride this Connected Society tailwind. Give the enormous pool of advertising dollars that are at stake given the shift in viewer consumption habits it makes perfect […]

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Rent the Runway seeks to broaden appeal with new monthly service |Chain Store Age

Rent the Runway seeks to broaden appeal with new monthly service |Chain Store Age

Source: Rent the Runway seeks to broaden appeal with new monthly service |Chain Store Age   Yesterday, apparel Rent the Runway company announced a new, lower-priced service to broaden its target audience: The New York-based company on Monday announced a less costly membership option that allows women to rent four items from its website, choosing […]

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The Connected Society & Cash-Strapped Consumer increasingly weigh on publishers

The Connected Society & Cash-Strapped Consumer increasingly weigh on publishers

The publishing industry has been one of the early victims of the internet as readers shifted to online articles and publications, which altered the dynamics of the all-important advertising revenue stream and subscription dynamics. As we approach nearly two decades of internet related creative destruction, the rise of mobile usage is another thorn in the […]

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COCKTAIL INVESTING: Apple’s Lame Event, Euro Junk Bonds, Cryptocurrencies, NFL Comes to Amazon

COCKTAIL INVESTING: Apple’s Lame Event, Euro Junk Bonds, Cryptocurrencies, NFL Comes to Amazon

We knew Apple’s special event this week was headed downhill fast when the first thing mentioned about the new iPhone was the pretty colors it would come in. This week in Cocktail Investing we share our takeaways and insights for that event, as well as for the latest economic data and thematic signals that are the backbone of our thematic investing lens.

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TV viewership for NFL games falls further, but Amazon disruption lies ahead

TV viewership for NFL games falls further, but Amazon disruption lies ahead

  As we’ve entered the latest season, NFL ratings have continued to fall. While some may attribute it to concussion-related concerns, we see the loss in viewers stemming from the need to compete with consumers being able to watch what they want, when they want, where they want. In other words, it’s the confluence of […]

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Facebook’s Content is King effort Watch goes live… will you watch it? 

Facebook’s Content is King effort Watch goes live… will you watch it? 

  We’ve seen a number of companies, like Netflix (NFLX) and Amazon (AMZN) look to position themselves within our Content is King investing theme. It’s a smart strategy as that proprietary content is a competitive moat that helps reduce customer churn. With Watch, Facebook (FB) is looking to push into streaming video and vie with Alphabet’s […]

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