Dunkin’ and Harpoon Brewery team up for a Guilty Pleasure coffee pale ale

Dunkin’ and Harpoon Brewery team up for a Guilty Pleasure coffee pale ale

With spring in the air across more of the US, it will soon be time for outdoor yard work and lounging by the pool, river, lake or ocean. In our view here at Tematica, nothing goes better with those activities than a cold one, and yes we are talking about beer. For those both under […]

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Disruptive Technologies + Cashless Consumption + Guilty Pleasure = Robo Barmaid ?

Disruptive Technologies + Cashless Consumption + Guilty Pleasure = Robo Barmaid ?

  We’ve said it more than few times… the only thing we love more than one thematic tailwind is the intersection of two or more. In the case of the Robo Barmaid, a pay-and-go beer dispenser, we’ve got three — Disruptive Technologies (robotics), Cashless Consumption (contactless payment cards) and Guilty Pleasure (the beer of course!). […]

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Will Scottish Regulations Upend the Alcohol Industry and Crimp Profits? 

Will Scottish Regulations Upend the Alcohol Industry and Crimp Profits? 

We’ve seen this or something like this several times before as regulations and mandates have been put into effect to curb smoking, soda and sugar consumption to name a few. While it may be helpful to individuals, it has the making of hitting Guilty Pleasure profits at companies like Anheuser Busch Inbev, Molson Coors, or […]

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Is SodaStream Offering You To Make The Tang of  Beer At Home?  $SODA

Is SodaStream Offering You To Make The Tang of  Beer At Home?  $SODA

Maybe it’s just us, but this potential Guilty Pleasure opportunity lost us at “adding Blondie concentrate.” Sure some may want to drink the Kool-Aid or Tang of beer, but we’re thinking if you’re going to reach for a cold one the last thing you want is some beer concentrate at the bottom of your glass. […]

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