Category Archives: Clean Living

Petco Drives Clean Living for Our Pets

Petco Drives Clean Living for Our Pets

This shift in preference for healthy, natural products and the eschewing of artificial chemicals, sweeteners, sugar and other synthetics in all aspects of our lives is one of the basic building blocks for Tematica Research’s Clean Living investing theme. The Clean Living movement isn’t restricted to what foods we put in our bodies, but our pets now too . . .

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Mondelēz taps into 3 more of our investment themes

Mondelēz taps into 3 more of our investment themes

Mondelez often floats to the top of the conversation whenever we dig into our Guilty Pleasures investment theme — Cadbury Creme Eggs, Oreos,  Nutter Butters, Toblerone . . . these pieces of heaven here on earth are all part of the Mondelez empire and are perfect representatives of those products and services consumers will buy no matter what the economic environment. But at the same time, the snacking giant focuses its business around a core concept of “empowering people to snack right by offering the right snack, at the right time, in the right way” and that is why this new initiative announced by Mondelez caught our attention because it taps into three more of our investment themes

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Consumers are getting smarter when it comes to sugar and leaving it behind

Consumers are getting smarter when it comes to sugar and leaving it behind

Consumers are embracing aspects of our Clean Living investing theme, which is putting pressure not only on sugar demand but forcing companies to alert their formulations while preserving taste and making M&A moves to better position their product portfolio.

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